Industry Information
Creativity
Tue Jul 21 1998
Creativity is more than just being different. Anybody can play weird--that's easy. What's hard is to be as simple as Bach. Making the simple complicated is commonplace--making the complicated simple, awesomely simple--that's creativity.-- Charles Mingus (late American jazz composer and pianist) "Mainliner," July 1977
Genius...means little more than the faculty of perceiving in an unhabitual way.-- William James (1842-1910) "The Principles of Psychology"
The principal mark of genius is not perfection but originality, the opening of new frontiers.-- Arthur Koestler (1905-1983) "The Act of Creation"
Curiosity about life in all of its aspects, I think, is still the secret of great creative people.-- Leo Burnett, quoted in 100 LEO's, Chicago, IL: Leo Burnett Company, p. 26.
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